Envision a future that delivers ‘customer of one’ capabilities.

The future is now.

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Transform the way your plan is creating products and selling to customers.

See the tools

Experience the powerful and intuitive technology that communicates and generates documents like never before.

See it in action

HighRoads is changing the game.

Join us on the journey.

HighRoads’ sophisticated platform delivers an enterprise-wide single source of truth that streamlines product creation from concept to launch through process automation. Build new products in minutes instead of months by replacing manual processes, automatically incorporating changes in benefit data, and generating accurate member communications documents with the click of a button.

  • Market Insights

    Hear what IDC’s Payor IT Strategies Research Director has to say about the product autonomy challenges facing insurers, and HighRoads’ innovative technology platform as the solution to address them.
  • Market Insights

    Watch our recent webinar to learn how HighRoads’ innovative technology facilitates on-demand product creation at the point of sale.

Real-World Results

  • Learn how HighRoads' single source of truth platform was the key to driving plan documentation accuracy and consistency for a large regional plan.


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  • See how HighRoads significantly reduced the time and effort required to launch new products for a large nonprofit health system.


    View case study